Online Presence Review - Turn clicks into community

Your online presence shapes how stakeholders, partners and the public discover, understand and trust your organisation.

CF’s Online Presence Review provides a deep-dive review of your digital footprint and provides actionable recommendations to make your digital footprint coherent, credible and aligned with your mission and strategic objectives.

How it helps you

• Identify gaps between your actual impact and how it is perceived online.

• Saves time and resources by focusing only on the digital platforms that drive results.

• Builds trust with donors and partners through a professional, cohesive "digital front door."

• Provides a clear roadmap for your team, removing the guesswork from digital updates.
  

What We Do

• In-depth review of all platforms, including your website and social media channels.

• Analyse messaging consistency to ensure your mission is communicated clearly across the board.

• Evaluate user experience to ensure supporters can easily find information or donate.

• Provide actionable recommendations for improvement.

Why it matters

In a fragmented digital landscape, audiences form impressions quickly. 

• First impressions are final: Most stakeholders research an NGO online before deciding to engage or donate.

• Digital credibility equals funding: A fragmented or outdated presence can signal a lack of transparency or professionalism.

• Amplifies your voice: A streamlined digital footprint ensures your stories of impact reach the right audience effectively.

• Alignment is power: Ensures every digital touchpoint is working toward your long-term strategic goals.

• An Online Presence Review restores clarity and strategic focus.

What you receive

• A clear evaluation of strengths and weaknesses;

• Identification of gaps, risks and inconsistencies;

• Strategic recommendations for optimisation;

• Practical guidance on content, structure and channels;

• A roadmap for a more coherent, effective and resilient online presence.